{"id":2962,"date":"2013-03-15T13:38:29","date_gmt":"2013-03-15T11:38:29","guid":{"rendered":"http:\/\/blog.clicboutic.com\/?p=2962"},"modified":"2019-01-25T07:33:26","modified_gmt":"2019-01-25T05:33:26","slug":"boutique-de-la-semaine-ramjam","status":"publish","type":"post","link":"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-ramjam\/","title":{"rendered":"Boutique de la Semaine : Ramjam"},"content":{"rendered":"

Guillaume est le cr\u00e9ateur de la boutique de t-shirts graphiques<\/a> Ramjam.fr.<\/p>\n

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Comment est n\u00e9e votre entreprise ?<\/h2>\n

J\u2019\u0092ai cr\u00e9e Ramjam en novembre 2012. Je ramenais souvent des t-shirts tr\u00e8s originaux de mes voyages qui plaisaient \u00e0 mon entourage. A force d’entendre les gens me demander o\u00f9 j’achetais mes t-shirts, je me suis dit que je pourrais les commercialiser en France.<\/p>\n

A l’\u00e9poque, je ne connaissais pas grand chose au e-commerce ou au web en g\u00e9n\u00e9ral.<\/p>\n

\n

Quelles ont \u00e9t\u00e9 les \u00e9tapes de construction de votre boutique ?<\/h2>\n

Je suis pass\u00e9 par un template Clicboutic<\/a> puis je me suis fait aider par un de vos designers partenaires pour personnaliser le style de mon site. D’ailleurs, je suis ravi du r\u00e9sultat, il a totalement cern\u00e9 l’univers de la marque !<\/p>\n

L’\u00e9tape suivante a consist\u00e9 \u00e0 attirer du trafic sur ma boutique en utilisant principalement les fonctions de partage sur les r\u00e9seaux sociaux de Clicboutic comme la boutique Facebook<\/a>. Aujourd’hui, je consacre plus de temps \u00e0 l’optimisation du r\u00e9f\u00e9rencement de mes fiches produit<\/a> dans Google gr\u00e2ce aux ressources de Clicboutic.<\/p>\n

\n

Quels sont vos r\u00e9sultats depuis l\u2019\u0092ouverture de Ramjam ?<\/h2>\n

J\u2019\u0092ai \u00e9norm\u00e9ment gagn\u00e9 en visibilit\u00e9 gr\u00e2ce \u00e0 un bon coup de pub apr\u00e8s un passage TV de ma marque sur l’\u00e9mission \u00ab\u00a0Touche pas \u00e0 mon poste\u00a0\u00bb<\/em>. Les t-shirts port\u00e9s les animateurs de l’\u00e9mission se sont vendus comme des petits pains.<\/p>\n

\n

Quels conseils donneriez-vous \u00e0 un futur entrepreneur ?<\/h2>\n

D\u00e9marquez-vous de vos concurrents au maximum, surtout dans l\u2019\u0092univers du pr\u00eat-\u00e0-porter. L’acquisition de cliens en faisant de la publicit\u00e9 en ligne<\/a> peut \u00eatre r\u00e9mun\u00e9rateur mais aussi tr\u00e8s co\u00fbteux. N\u2019\u0092h\u00e9sitez pas \u00e0 faire du buzz autour de vous, soyez cr\u00e9atif, c’est gratuit !<\/p>\n

\n

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\"\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Guillaume est le cr\u00e9ateur de la boutique de t-shirts graphiques Ramjam.fr. Comment est n\u00e9e votre…<\/p>\n","protected":false},"author":18034,"featured_media":2866,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":""},"categories":[91],"tags":[],"yoast_head":"\nBoutique de la Semaine : Ramjam | Clicboutic<\/title>\n<meta name=\"description\" content=\"Guillaume ne connaissait pas grand chose au e-commerce. 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