{"id":2448,"date":"2013-02-15T10:00:16","date_gmt":"2013-02-15T08:00:16","guid":{"rendered":"http:\/\/blog.clicboutic.com\/?p=2448"},"modified":"2019-01-25T07:41:00","modified_gmt":"2019-01-25T05:41:00","slug":"boutique-de-la-semaine-trader-webstore","status":"publish","type":"post","link":"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/","title":{"rendered":"Boutique de la semaine : Trader Webstore"},"content":{"rendered":"

Bas\u00e9e \u00e0 Rouen, Trader Webstore fabrique des emballages alimentaires<\/a> et des bo\u00eetes \u00e0 pizza<\/a> depuis 1991 – \u00e0 destination des professionnels.<\/p>\n

\"\"
Boutique Clicboutic de la Semaine : Trader Webstore<\/figcaption><\/figure>\n

En 2008, la soci\u00e9t\u00e9 demande \u00e0 Micka\u00ebl Dolique, le webmaster du site, de cr\u00e9er une boutique en ligne<\/a> pour acqu\u00e9rir une visibilit\u00e9 nationale. Au d\u00e9part, il pensait d\u00e9marrer de z\u00e9ro et recruter un d\u00e9veloppeur pour construire un site e-commerce de A \u00e0 Z.<\/p>\n

\"\"<\/a><\/p>\n

Apr\u00e8s avoir d\u00e9couvert Clicboutic, il s’est aper\u00e7u qu’il pouvait utiliser une plateforme robuste qui int\u00e9grait d\u00e9j\u00e0 les fonctionnalit\u00e9s qu’il voulait, cl\u00e9 en main. Pour Micka\u00ebl qui ne se sentait pas capable d’assurer l’h\u00e9bergement et la s\u00e9curit\u00e9 de la boutique en ligne de son entreprise, Clicboutic \u00e9tait une \u00e9vidence.<\/p>\n

La fonctionnalit\u00e9 qu’il appr\u00e9cie le plus, c’est l’acc\u00e8s total au code HTML et CSS de sa boutique.<\/p>\n

\u00ab\u00a0On a utilis\u00e9 un th\u00e8me gratuit pendant des ann\u00e9es mais lorsqu’on a d\u00e9cid\u00e9 d’acheter un th\u00e8me premium, on a pu le faire personnaliser par notre propre designer pour le rendre encore plus professionnel.<\/em>\u00ab\u00a0<\/p><\/blockquote>\n

Aujourd’hui, Trader Webstore b\u00e9n\u00e9ficie d’un tr\u00e8s bon r\u00e9f\u00e9rencement dans les moteurs de recherche qui lui a permis d’acqu\u00e9rir de nouveaux clients sur et d’augmenter son chiffre d’affaires de 40% l’ann\u00e9e derni\u00e8re.<\/p>\n

Alors, quels conseils peut avoir Micka\u00ebl, qui a r\u00e9ussi \u00e0 faire grossir ses ventes en plein milieu d’une r\u00e9cession, pour les futurs e-commer\u00e7ants ?<\/p>\n

– \u00ab\u00a0Soyez patient. Il faut du temps pour d\u00e9marrer et vous n’allez pas gagner de l’argent tout de suite. Surtout dans le e-commerce B2B.<\/em>\u00ab\u00a0<\/p><\/blockquote>\n

– \u00ab\u00a0N’attendez pas que votre boutique en ligne soit parfaite. Lancez votre site et am\u00e9liorez-le au fil du temps<\/em>.\u00a0\u00bb<\/p><\/blockquote>\n

– \u00ab\u00a0Si votre plateforme e-commerce le permet, tirez parti des fonctionnalit\u00e9s avanc\u00e9es pour vous faire rapidement r\u00e9f\u00e9rencer dans Google. Clicboutic est tr\u00e8s abouti de ce point de vue l\u00e0\u00a0\u00bb<\/em>.<\/p><\/blockquote>\n

\"\"<\/p>\n

\"\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Bas\u00e9e \u00e0 Rouen, Trader Webstore fabrique des emballages alimentaires et des bo\u00eetes \u00e0 pizza depuis…<\/p>\n","protected":false},"author":18034,"featured_media":2689,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":""},"categories":[91],"tags":[],"yoast_head":"\nConseils d'un entrepreneur a succes depuis plus de 20 ans<\/title>\n<meta name=\"description\" content=\"Trader Webstore b\u00e9n\u00e9ficie d\u2019un tr\u00e8s bon r\u00e9f\u00e9rencement dans les moteurs de recherche qui lui a permis d\u2019augmenter son chiffre d\u2019affaires de 40% l\u2019ann\u00e9e derni\u00e8re.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Conseils d'un entrepreneur a succes depuis plus de 20 ans\" \/>\n<meta property=\"og:description\" content=\"Trader Webstore b\u00e9n\u00e9ficie d\u2019un tr\u00e8s bon r\u00e9f\u00e9rencement dans les moteurs de recherche qui lui a permis d\u2019augmenter son chiffre d\u2019affaires de 40% l\u2019ann\u00e9e derni\u00e8re.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/\" \/>\n<meta property=\"og:site_name\" content=\"Clicboutic : Agence Prestashop + Incubateur E-Commerce\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/clicboutic\" \/>\n<meta property=\"article:published_time\" content=\"2013-02-15T08:00:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-01-25T05:41:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.clicboutic.com\/wp-content\/uploads\/2013\/02\/beau-site-ecommerce-interview2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"149\" \/>\n\t<meta property=\"og:image:height\" content=\"149\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@clicboutic\" \/>\n<meta name=\"twitter:site\" content=\"@clicboutic\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Admin Clicboutic\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.clicboutic.com\/fr\/#website\",\"url\":\"https:\/\/blog.clicboutic.com\/fr\/\",\"name\":\"Clicboutic : Agence Prestashop + Incubateur E-Commerce\",\"description\":\"Le blog e-commerce : conseils aux entrepreneurs du web\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.clicboutic.com\/fr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/#primaryimage\",\"inLanguage\":\"fr-FR\",\"url\":\"https:\/\/blog.clicboutic.com\/wp-content\/uploads\/2013\/02\/beau-site-ecommerce-interview2.jpg\",\"contentUrl\":\"https:\/\/blog.clicboutic.com\/wp-content\/uploads\/2013\/02\/beau-site-ecommerce-interview2.jpg\",\"width\":149,\"height\":149,\"caption\":\"temoignage entrepreneur ecommerce\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/#webpage\",\"url\":\"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/\",\"name\":\"Conseils d'un entrepreneur a succes depuis plus de 20 ans\",\"isPartOf\":{\"@id\":\"https:\/\/blog.clicboutic.com\/fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/#primaryimage\"},\"datePublished\":\"2013-02-15T08:00:16+00:00\",\"dateModified\":\"2019-01-25T05:41:00+00:00\",\"author\":{\"@id\":\"https:\/\/blog.clicboutic.com\/fr\/#\/schema\/person\/f85317de5d9857be05787f122bd95cac\"},\"description\":\"Trader Webstore b\u00e9n\u00e9ficie d\u2019un tr\u00e8s bon r\u00e9f\u00e9rencement dans les moteurs de recherche qui lui a permis d\u2019augmenter son chiffre d\u2019affaires de 40% l\u2019ann\u00e9e derni\u00e8re.\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blog.clicboutic.com\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Boutique de la semaine : Trader Webstore\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.clicboutic.com\/fr\/#\/schema\/person\/f85317de5d9857be05787f122bd95cac\",\"name\":\"Admin Clicboutic\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/blog.clicboutic.com\/fr\/#personlogo\",\"inLanguage\":\"fr-FR\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5ebad73a982a70a63ba6a267bf7c97bc?s=96&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5ebad73a982a70a63ba6a267bf7c97bc?s=96&r=g\",\"caption\":\"Admin Clicboutic\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Conseils d'un entrepreneur a succes depuis plus de 20 ans","description":"Trader Webstore b\u00e9n\u00e9ficie d\u2019un tr\u00e8s bon r\u00e9f\u00e9rencement dans les moteurs de recherche qui lui a permis d\u2019augmenter son chiffre d\u2019affaires de 40% l\u2019ann\u00e9e derni\u00e8re.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/","og_locale":"fr_FR","og_type":"article","og_title":"Conseils d'un entrepreneur a succes depuis plus de 20 ans","og_description":"Trader Webstore b\u00e9n\u00e9ficie d\u2019un tr\u00e8s bon r\u00e9f\u00e9rencement dans les moteurs de recherche qui lui a permis d\u2019augmenter son chiffre d\u2019affaires de 40% l\u2019ann\u00e9e derni\u00e8re.","og_url":"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/","og_site_name":"Clicboutic : Agence Prestashop + Incubateur E-Commerce","article_publisher":"https:\/\/www.facebook.com\/clicboutic","article_published_time":"2013-02-15T08:00:16+00:00","article_modified_time":"2019-01-25T05:41:00+00:00","og_image":[{"width":149,"height":149,"url":"https:\/\/blog.clicboutic.com\/wp-content\/uploads\/2013\/02\/beau-site-ecommerce-interview2.jpg","type":"image\/jpeg"}],"twitter_card":"summary","twitter_creator":"@clicboutic","twitter_site":"@clicboutic","twitter_misc":{"\u00c9crit par":"Admin Clicboutic","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/blog.clicboutic.com\/fr\/#website","url":"https:\/\/blog.clicboutic.com\/fr\/","name":"Clicboutic : Agence Prestashop + Incubateur E-Commerce","description":"Le blog e-commerce : conseils aux entrepreneurs du web","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.clicboutic.com\/fr\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"ImageObject","@id":"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/#primaryimage","inLanguage":"fr-FR","url":"https:\/\/blog.clicboutic.com\/wp-content\/uploads\/2013\/02\/beau-site-ecommerce-interview2.jpg","contentUrl":"https:\/\/blog.clicboutic.com\/wp-content\/uploads\/2013\/02\/beau-site-ecommerce-interview2.jpg","width":149,"height":149,"caption":"temoignage entrepreneur ecommerce"},{"@type":"WebPage","@id":"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/#webpage","url":"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/","name":"Conseils d'un entrepreneur a succes depuis plus de 20 ans","isPartOf":{"@id":"https:\/\/blog.clicboutic.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/#primaryimage"},"datePublished":"2013-02-15T08:00:16+00:00","dateModified":"2019-01-25T05:41:00+00:00","author":{"@id":"https:\/\/blog.clicboutic.com\/fr\/#\/schema\/person\/f85317de5d9857be05787f122bd95cac"},"description":"Trader Webstore b\u00e9n\u00e9ficie d\u2019un tr\u00e8s bon r\u00e9f\u00e9rencement dans les moteurs de recherche qui lui a permis d\u2019augmenter son chiffre d\u2019affaires de 40% l\u2019ann\u00e9e derni\u00e8re.","breadcrumb":{"@id":"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/blog.clicboutic.com\/fr\/boutique-de-la-semaine-trader-webstore\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.clicboutic.com\/fr\/"},{"@type":"ListItem","position":2,"name":"Boutique de la semaine : Trader Webstore"}]},{"@type":"Person","@id":"https:\/\/blog.clicboutic.com\/fr\/#\/schema\/person\/f85317de5d9857be05787f122bd95cac","name":"Admin Clicboutic","image":{"@type":"ImageObject","@id":"https:\/\/blog.clicboutic.com\/fr\/#personlogo","inLanguage":"fr-FR","url":"https:\/\/secure.gravatar.com\/avatar\/5ebad73a982a70a63ba6a267bf7c97bc?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5ebad73a982a70a63ba6a267bf7c97bc?s=96&r=g","caption":"Admin Clicboutic"}}]}},"jetpack_featured_media_url":"https:\/\/blog.clicboutic.com\/wp-content\/uploads\/2013\/02\/beau-site-ecommerce-interview2.jpg","_links":{"self":[{"href":"https:\/\/blog.clicboutic.com\/fr\/wp-json\/wp\/v2\/posts\/2448"}],"collection":[{"href":"https:\/\/blog.clicboutic.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.clicboutic.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.clicboutic.com\/fr\/wp-json\/wp\/v2\/users\/18034"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.clicboutic.com\/fr\/wp-json\/wp\/v2\/comments?post=2448"}],"version-history":[{"count":17,"href":"https:\/\/blog.clicboutic.com\/fr\/wp-json\/wp\/v2\/posts\/2448\/revisions"}],"predecessor-version":[{"id":8043,"href":"https:\/\/blog.clicboutic.com\/fr\/wp-json\/wp\/v2\/posts\/2448\/revisions\/8043"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.clicboutic.com\/fr\/wp-json\/wp\/v2\/media\/2689"}],"wp:attachment":[{"href":"https:\/\/blog.clicboutic.com\/fr\/wp-json\/wp\/v2\/media?parent=2448"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.clicboutic.com\/fr\/wp-json\/wp\/v2\/categories?post=2448"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.clicboutic.com\/fr\/wp-json\/wp\/v2\/tags?post=2448"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}